Did a research paper on subliminal advertising way back in college.. never used to be so.. in your face?
lol, in high school Free Enterprise class we had to come up with a product and then market it and "sell it" to the other classes. our idea (and this was 1990) was a walkman style radio that would run off of solar panels while you were out jogging. Decent idea, but no one really was interested. They already had a portable stereo, and batteries were cheap enough- we were set to flop.
Till we reworked the marketing.
Our "portable stereo" became
Solar
Energized with
X-tra bass
^^and that is exactly how we advertised it. Out of 5 Free Enterprise classes, our portable stereo was the 3rd highest "selling" item. The teacher was impressed at how we turned our project around, and our use of advertising.
I got an A.